People fail to act not because they do not have enough information, but because they don’t care or they don’t know what to do: On making people care and showing them how they can make a difference…

Despite what you learned in your high school writing classes, the most powerful stories aren’t necessarily the most richly detailed. Great stories leave space for the audience in two ways. One is allowing people to put the pieces together for themselves. “The audience actually wants to work for their meal,” says Andrew Stanton, a Pixar director and screenwriter, in his …

Voters Back Ban On Fracking, New Poll Finds

The results are a boon to Democratic candidates Bernie Sanders, Elizabeth Warren and Cory Booker ahead of CNN’s marathon of climate crisis town halls. By Alexander C. Kaufman, Sept 2019 A plurality of registered voters support banning fracking, a new poll has found. Nearly 46% of respondents said they’d back restrictions to prohibit the controversial oil and gas drilling technique, …

Ford Survey Finds Most People Have No Idea What An Electric Car Is Or What It Can Do

September 6th, 2019 by Steve Hanley  Ford insists it will introduce its Mustang-inspired electric SUV next year, which suggests it could be revealed as early as the LA auto show this December or the Detroit auto show next January. While the research and development is going on, the company decided it needed to get a handle on the attitudes about electric cars …

Revitalizing indigenous languages, listen to greetings in 55 indigenous languages

August 9, 2019 Google Earth launched a new interactive project Friday aimed at preserving Indigenous languages from around the world. Featuring 55 languages from 27 different countries, the project invites users to explore the globe while listening to audio clips from Indigenous language speakers, as well as written anecdotes describing why the preservation and revitalization of their culture and language is important. …

More effective communication, relationship, and exhortation

Join the Community: People engage and consume information that affirms their identities and aligns with their deeply held values and worldview, and avoid or reject information that challenges or threatens them. Think of communication less as a megaphone and more as a gift to your audience. Does it help them solve a problem? Does it make them feel good about …

Communication mediated through hypernudging can gradually shift our moral values, norms and priorities

Intentional nudging using models built on our individual preferences and vulnerabilities will become much more impactful in the future. While the effectiveness of personalised propaganda such as that employed by Cambridge Analytica may still be debatable, there is no doubt long-term nudging can be powerful – if not to swing a close election, maybe to increase apathy or foment dissent …

IPCC visuals are largely on threats, framed as distant in time and space, with minimal attention to who was impacted or needed to take adaption actions or adopt responsibility, rather than rather than goals to be achieved

with minimal attention to who was impacted or needed to take adaption actions or adopt responsibility The visual framing of climate change impacts and adaptation in the IPCC assessment reports Climatic Change Figures and graphics in reports by the Intergovernmental Panel on Climate Change (IPCC) “(still) focus primarily on showing that climate change is real and a problem, with little …

Republican opinion on climate. Public opinion is being dragged along by the enthusiasm and activism of the climate youth movement, so that movement should keep pushing, keep dragging, and everyone in the Democratic Party should welcome it.

“58% of Americans — including 58% of GOP voters under 40 — are more concerned about climate change now than they were only one year ago. The appetite for seeing real action is palpable to voters of both sides.” “Three in four American voters want to see the government step in to limit carbon emissions — including a majority of Republicans (55%).” “69% of …